Friday, February 24th, 2012
Ubuntu and Ubuntu One caused quite a stir at CES in Las Vegas back in January. Ubuntu TV was buzzing and even Walt Mossberg dropped by our stand to check up on our exciting developments.
For Ubuntu One the big story was bringing the convenience of the personal cloud to the connected car. Ubuntu One partnered with Visteon and Delphi, two of the largest companies in the automobile industry, as well as AllGo Systems to introduce prototypes of music streaming from personal cloud to automobiles. Visteon even implemented their prototype on top of Ubuntu Core, a version of Ubuntu designed for embedded devices.
This innovation in connected cars is yet another example of Ubuntu One leading the way in personal cloud services and helping users gain wider access to their personal media.
Our focus now shifts to Ubuntu One opportunities in wireless. From February 27th to the 1st of March we’ll be in Barcelona at Mobile World Congress, situated in Hall 7. Similar to our partnership with leading auto suppliers, we are working with mobile operators and handset manufacturers to further extend the personal cloud into the mobile world. Our recent experience with Vodafone is a first example in this direction.
As more and more consumers get switched on to the convenience of the could, handset manufacturers and wireless carriers are starting to create their own cloud solutions. Ubuntu One can power these efforts with a clear proposition:
1. Avoid creating another service silo – Separate services that are unique to a single device are confusing and frustrating to users. With its mobile apps for accessing files, streaming music and automatically sending photos to the cloud and other devices – Ubuntu One is already a favorite of millions of users.
2. Differrentiate by building your own new, branded features on top of Ubuntu One by using our APIs.
3. Revenue sharing across all Ubuntu One cloud services – Handset makers can earn post-sale revenue and carriers can increase ARPU to offset the costs of enhancing their networks for customers.
If you’re a handset maker or wireless carrier thinking about cloud services, we can help – so feel free to contact us.